Biotech Startup Launches Site That Flows
Fluidic chips are circuits, but instead of pumping electrons over a wire, they pump nano quantities of bio chemicals through a matrix of channels and valves. Fluidigm is a leader in the field.
Homepage slideshow graphic
Ghostdog worked with Fluidigm to build a web presence that's different from most biotech sites...not just another batch of techs in lab coats. The Flash infographic on the homepage has navigation that mimics the functioning of fluidic valves. You 'see' how the product works as you explore the links.
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